The New Revenue Initiative team is working with a number of colleges, schools and departments on enabling ideas that can generate new revenue to better support their core mission. With the Executive Committee's approval, start-up loan funding is available to enable ideas to get off the ground. Information about approved projects and their sponsoring departments is provided below.
Summary of Approved Projects
PROJECT NAME |
PROJECT OWNER |
SUMMARY |
START-UP LOAN AMOUNT |
PROJECTED ANNUAL NET REVENUE AFTER 5 YEARS |
|
Cal Performances Ticketing System |
Cal Performances |
Upgrade to e-commerce system |
$496,000 |
$273,950 |
|
University Partnership Program |
VCAF |
Unified sales effort to increase revenue from sponsored assets |
$375,000 |
$5,961,188 |
|
Haas Pavilion Courtside Club |
Intercollegiate Athletics |
Premium seating in Haas Pavilion with a new hospitality space |
$1,000,000 |
$381,100* |
|
Wurster Hall Cafe |
College of Environmental Design |
New community space in Wurster Hall |
$330,000 |
$120,900 |
|
TOTAL |
$2,201,000 |
$6,737,138 |
*Annual revenue is shown for Year 7 after start-up loan is repaid